March 12, 2019
La Puerta Colombia was founded early 2015 by Jaco Mijderwijk, who moved from Holland to Colombia in 2012. Having worked for various IT companies for about 22 years as an international senior sales, he was commissioned to setup sales in Latin America for a Dutch automotive company. Realizing that the the fleet management market in Latin America is not being offered solutions to meet their demands, Jaco started La Puerta Colombia to comply with this demand. He believes and has shown that a perfect fit between information and processes can reduce cost by more than 10%. The last three years La Puerta Colombia has been focusing on building a team that can meet with current and future demands within the sector, combining worldwide knowledge and process optimization. La Puerta Colombia believes that with superb information presented in the best way, it is possible to optimize driving style in Latin America to be at the highest possible level. The way La Puerta Colombia wants to achieve this, is by giving drivers the tools to understand what it is to truly drive in a safe and sustainable economical fashion and provide the fleet owners with the information to support their drivers. Read more on La Puerta here.